Made4Baby was founded in 2007 by Rebecca and James McLeod in Canada. They have created a full Natural Skincare range for baby (from
birth), that is fully made in Canada and licenced with NewZealand.com. The "4" stands for the decision they made regarding the
ingredients (and yes these are common in many baby care ranges):
1. No harsh detergents (which create lather)
2. No petrochemicals (baby mineral oil is derived from crude oil)
3. No artificial fragrances (parfum can have hundreds of ingredients)
4. No parabens (a controversial preservative which we have not included).
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